Seller guide
Where is Shopee ad spend going?
Don't wait for month-end spreadsheets. See spend, ROAS and ACOS every day — fix the red items first.
Why waste shows up too late
Many teams export from the ads console or share screenshots in chat. With dozens of listings and hundreds of keywords, nobody reviews daily — until finance reconciles and finds a listing that spent heavily with almost no sales. The money is already gone.
Three things to check every day
1) Spend spikes; 2) ROAS / ACOS below your acceptable line; 3) Keywords or listings that spend with almost no sales. Fix these before launching new campaigns.
Common waste patterns
Over-broad keywords; ads amplifying a weak main image or price; multi-store averages hiding a single black hole; promos ended but ads still running on empty budget.
How YingQiao helps
After official shop auth, Shopee (and Mercado Libre) ad spend syncs automatically. A health board by shop and listing, a daily waste list, and short AI verdicts with actions — you still confirm bid or pause decisions. Your budget stays yours.
How to start
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1
Connect shops
Authorize Shopee via official APIs; ad metrics flow in.
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2
Fix red first
Open the health board and waste list — don't start with green listings.
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3
Daily cadence
Clear a few high-spend low-return items each day beats a monthly autopsy.
FAQ
Do I need to be an ads expert?
No. The system lists anomalies and suggestions; you decide what to change.
Vs the platform console?
Unified multi-store view, daily waste lists, same back office as profit and stock.
Will it change my campaigns alone?
No automatic bid changes. Verdicts and lists only; you execute.
Which platforms does YingQiao's ad analysis cover?
Listed platform by platform, no hedging. If it isn't connected, we write that it isn't connected.
| Capability | Shopee | Mercado Libre | TikTok Shop |
|---|---|---|---|
| Order / listing / settlement data sync | Supported | Supported | Supported |
| Multi-store data on one set of numbers | Supported | Supported | Supported |
| Ad spend with ROAS / ACOS board | Supported | Supported | Not connected |
| Competitor tracking | Supported | Supported | Not connected |
We do not do Amazon
Amazon isn't connected — not a single row of data. If you need to manage Amazon ads, YingQiao is the wrong tool, and we'd rather say it here than waste your trial.
TikTok Shop stops at the data layer
TK orders, listings and settlement data sync in, but ad spend and the ROAS board are not connected. TK ads still have to be read in the platform's own back office.
We won't change your bids
Raising, lowering or pausing a campaign is something you confirm and then do on the platform yourself. The system's job is to pull out the few lines that need attention — how the money gets spent is still your call.
We don't file disputes for you
Billing disputes and promotion-rule questions go through the platform's official channels. Platform rules and rates change; the platform's own announcements are what count.
No promises on ad performance
What YingQiao fixes is visibility: seeing it, finding it, costing it out. It won't guarantee your ROAS. Whether the keyword and the product are any good is still the business itself.
No conversational data queries yet
Asking about your ad numbers in a chat box is something we haven't built. Today it's the board and the daily exception list.
Let's talk about your stores
WeChat / phone. We'll see if it's a fit — no hard sell.
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